Nike
As part of the UEFA Women's Euro 2025 Kit Reveal, Nike envisaged a typical football crowd, which was to be punctuated with ten female footballers representing five different federations. Guests would also be seated amongst the crowd to create a truly immersive experience.
Vikki oversaw casting, music creation, movement direction and staging. The fifteen minute reveal involved 263 people, who were directed to move, chant and engage with an imaginary cup final. Twenty one live drummers provided the powerful sound score, while the camera crew captured the footballers revealing their new kit mid crowd. Ms Banks also made an appearance and performed three tracks as part of the finale which culminated with all ten athletes entering the pitch for a final photo moment.